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Ambiente 2015 – ILAG, as present as ever

Prior to the Ambiente (13. – 17.02.2015), ILAG launched a special picture shooting with photographer Julia Hoersch and food stylist Susan Walter. The result was impressive and the visitors were amazed.  Six-foot illuminated poster, with extraordinary food themes on bright, trend color pans, pointed the way to the ILAG booth in hall 3.0. The pictures were an eye catcher and left a strong impression on the visitors, just like the new innovative products at our booth as well as the many ILAG partner-booths in all halls.  more


Trendcolors 2015

In 2014 it was a brilliant purple („Radiant Orchid“), now in 2015 it’s „Pantone Marsala“, a color that reflects the warm tone of the Sicilian liqueur wine of the same name. In line with this color tone ILAG developed “Pearl Marsala”, a brilliant red with a pearly gloss. Four more “pearl” colors were created in this series. These trend colors  are available for the cookware as well as the bakeware range. However, they can also be applied and used for electrical appliances, such as grill plates. more


Xera-Dur – a significant improvement in ceramic coatings

By using carefully selected raw materials, a novel Xero-Gel arose that makes the reliable ceramic coating even more durable. Even repeated frying of chicken wings does hardly pose any problems in terms of discoloration anymore. Also, a specially formulated egg test for ceramic coatings shows the improved non-stick properties. Xera-Dur – certainly a product that will draw attention. more


Baking moulds in the most appealing colours

ILAFLON Resist SP-1000  – not only are the colours striking, but also is the functionality unmatched. This product has initially been developed for professional use. It is extremely efficient and surprises with an outstanding performance. The ceramic-reinforced two-coat system is in no way inferior to a ceramic coating in regard  to non-stick effect and abrasion-resistance .  There is a reason why ILAFLON Resist SP-1000 is a “professional coating”! more


Another successful exhibition

The largest consumer goods trade fair in Europe was more international than ever before with 4811 exhibitors from 94 countries. As an exhibitor, ILAG and its international team was pleased about the frequent visits to its booth. Interesting discussions with existing clients and lively conversations with visitors contributed significantly to the great success of this year’s fair. more





IHA Chicago 2015 – ILAG is not limited to a booth

In March Chicago holds the premier housewares show for the North American market place. Drawing major brands from around the world to showcase their product lines.   In 2015 ILAG continued to grow its presence at the show. With over five major brands featuring ILAG coating as a major part of their product presentations at the show. This included a new line of bakeware developed by OXO that created a major buzz at the show.  more


New and proven – a full success

In addition to our brand partners using ILAG product and logos in their product line presentations ILAG had full page ads in each trade show publications. These ads caught the attention of new customers and helped tell the ILAG story to the marketplace.

XERA-DUR found itself being a major focus of our customers. This next generation of ceramic cookware coating is something they have been waiting for. more



A continuation would be guaranteed, also in 2016

The ILAG booth saw a constant flow of meetings from current partners and new brands reaching out to ILAG looking for new business partnership opportunities.   The 2015 IHA show highlighted the efforts of USA direct and indirect sales efforts. Thanks to our ILAG partners around the world ILAG was able to make a very big brand statement at this show. more




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Industrielack AG
Jrmgard von Burg
Hämmerli 1
8855 Wangen
Schweiz

+41 55 451 2929+41 55 451 2929
jrmgard.vonburg@ilag.ch